Sanoma Budapest awarded with eight ‘Superbrands’

Budapest, 4 July 2008 – Sanoma Budapest is proud to announce that eight brands from its portfolio have been awarded with the prestigious title: “Superbrand of the year 2008”.

The following print titles have been awarded:

  • Hungary’s number one magazine for young women: Cosmopolitan

  • Business weekly Figyelo, with a Pulitzer prize winning editorial team

  • Leading scientific and educational magazine: National Geographic

  • Hungary’s weekly female mass magazine and absolute market leader with an outstandingly long tradition: Nok Lapja

  • The most popular weekly celebrity magazine in Hungary: Story

The awarded online brands are:

  • News website FigyelöNet, which is also a rich source of information for company executives

  • Hungary’s most popular website for women Nök Lapja C@fe

  • Hungary’s premier directory on the internet, and also a truly unique resource, Startlap

Superbrand titles have been awarded in Hungary since 2004. Every year the Superbrands committee selects the strongest and most valuable brands from a database of nearly 95.000 registered Hungarian trademarks. Regarding this year’s awards; Cosmopolitan receives this award for the second time, Story, Nok Lapja, Figyelo and National Geographic for the third time. The Superbrands organisation is present in 82 countries worldwide, operating according to the same standards in each and every country.

About Sanoma Budapest

Sanoma Budapest is Hungary’s leading publishing house, one of the largest media companies of the country. Sanoma Budapest publishes 34 mainly business and consumer magazines, besides operating a wide-range internet portfolio. Other focuses of the company include event and conference organisation, book publishing, merchandising and customer publishing. As of March 2006, Sanoma Budapest is a majority-owner of Hungary’s first celebrity thematic television channel, storytv.

Sanoma Budapest is part of Sanoma Magazines International, headquartered in Amsterdam (the Netherlands). Sanoma Magazines International is a business of Sanoma Magazines, one of the largest consumer magazine publishers in Europe. Sanoma Magazines International is responsible for the activities of Sanoma Magazines in Russia and Central, Eastern and South East Europe. Sanoma Magazines publishes more than 300 magazines in thirteen different countries. Apart from developing its strong portfolio of magazine brands, Sanoma Magazines is expanding its business to digital media platforms. Sanoma Magazines is part of the SanomaWSOY Group, a strong European media group operating in diverse fields of media in more than 20 countries.

For more information, please contact (not for publication):

Sanoma Budapest
Eszter Ivanics
• Phone : +36 1 437 1128
• E-mail: eszter.ivanics@sanomabp.hu

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