Good Housekeeping has come to Ukraine

Kiev, 11 December 2007 - Independent Media Sanoma Magazines Ukraine has launched Good Housekeeping, the famous international women’s advisory magazine.Good Housekeeping was founded in 1885 and is now published in 15 editions worldwide. The magazine has grown into an internationally recognized brand that sets the standard to which all other women’s service magazines aspire. Millions of readers throughout the world read Good Housekeeping for beauty, parenting, home and other interesting topics for 21st century women and their families.Good Housekeeping delivers a unique mix of independent investigation and trusted reporting, along with inspirational and personal stories. The magazine’s rich editorial tradition embodies a commitment to the modern home and to a woman’s quality of life. A typical Good Housekeeping reader is a mother of at least one child. She has a higher or middle education, she works, she lives in a big city and she owns her own home. In addition, she makes or influences almost every decision regarding her family and home. She is a competent and connected woman in the sense that she shares her knowledge and experiences with other women.Good Housekeeping Ukraine will be a monthly magazine with an average print run of 50,000 copies in 2008. ABOUT INDEPENDENT MEDIA SANOMA MAGAZINES UKRAINE:

Independent Media Sanoma Magazines Ukraine (IMSMU) is the publisher of lifestyle magazines like Cosmopolitan, Men’s Health, Prevention and Story. IMSMU is part of Sanoma Magazines International. Sanoma Magazines International, located in Amsterdam, the Netherlands, is a business of Sanoma Magazines.Sanoma Magazines is one of the largest consumer magazine publishers in Europe. The company publishes more than 300 magazines in thirteen different countries. Sanoma Magazines International is responsible for Sanoma Magazines’ activities in Central, Eastern and South East Europe. Apart from developing its strong portfolio of magazine brands for various reader communities, Sanoma Magazines is expanding its business to other media platforms, with a clear focus on interactivity. Sanoma Magazines is a division of SanomaWSOY, the leading media group in the Nordic region with operations in versatile fields of media in over twenty European countries.(NOT FOR PUBLICATION)For more information, please contact:

Yulia Stefanishina

Tel: +380 44 238 6048

E-mail: y.stefanishina@imedia.kiev.ua

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